subscription apple podcast | Spotify | Youtube | RSS
Artificial intelligence is becoming the new gateway to travel, and consumer behavior is changing faster than most companies can keep up.
In this episode of Skift Take Sessions, Will Slicks Sit down with Skift’s Head of Research Seth Borko Let’s break down the most important takeaways from Rafat Ali’s conversation with Bret Taylor, CEO of Sierra AI (and Chairman of the OpenAI Board of Directors) at the Skift Global Forum.
Will and Seth explain why distribution is the first battleground, why travel brands need to start building and cleaning data now, and why the real benefits aren't just about cutting costs, but about enabling loyalty and revenue growth through personalization at scale.
More from Skift Takes Sessions:
Want to watch full videos of these sessions? become a Skift Pro Subscribers today.
We'd love to see you next time Live Skift event. learn more Here Find out when and where you can watch these sessions in person with other industry leaders like you.
Watch preview
