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Transcend Cruises has partnered with Dutch wellness brand Rituals to bring Mind Oasis by Rituals to its first purpose-built group cruise ship.
The partnership launches the Mind Oasis brain massage and hydromassage experience, making Transcend the first river cruise line to offer treatments on board.
These experiences will be part of the ship's 2,600 square feet of indoor and outdoor wellness facilities, which also include treatment rooms, fitness center, outdoor yoga deck, barefoot walking trails, saunas and relaxation areas.
“We are excited to partner with Rituals, a leader in wellness, to offer 'Mind Oasis by Rituals,' a restorative wellness experience that only Transcend can offer on Europe's rivers. Today, health and life balance are an integral part of our lives, which is why Transcend values our extensive wellness facilities,” said Kimberly Daley, Chief Operating Officer. “Whether it’s a corporate meeting or retreat where planners want to ensure attendees feel their best, or an incentive trip or a private event like a wedding, guests who choose to experience the Oasis of the Mind will be able to mitigate the effects of jet lag, sleep better and fully relax on board.”
Mind Oasis by Rituals offers two signature treatments: brain massage and hydromassage.
The brain massage is designed to help guests rejuvenate, while the hydromassage is designed to relieve physical tension.
Hydromassage allows guests to relax fully clothed on a warm water bed while hydro jets massage the body. The experience also incorporates red light therapy, aromatherapy and natural soundscapes.
Brain Massage combines sound, guided breathing, light, scent and synchronized vibrations to promote relaxation and mental recovery. According to Rituals, a 30-minute session delivers benefits equivalent to two hours of deep sleep.
Daley added: “Transcend aims to rethink what is possible for groups on Europe's rivers. This partnership is a powerful example of how we are combining flexible charter design, quality hospitality and meaningful wellness experiences to create a new standard for the group market.”
Related: Transcend Cruises: The riverboat designed to change everything
“Mind Oasis introduces a new kind of wellness experience – immersive, multi-sensory and science-backed – that is both innovative and relevant to today's guests. It allows partners like Transcend Cruises to elevate their offerings from traditional relaxation to true recovery. Guests can not only enjoy it, but actually feel it – and remember it,” said Couro Seck, Head of Concept at Mind Oasis by Rituals.
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